Privacy Policy

Notice of Privacy Policies

This notice will tell you about the ways in which we may use and disclose medical information about you. It also describes your rights and certain obligations we have regarding the use and disclosure of your medical information.

Treatment: Information obtained by your health care physician in this office will be recorded in your medical records and used to determine the course of treatment that should work best for you. This consists of your physician recording his/her own expectations and those of others involved in providing you care. The sharing of your health information may progress to others involved in your care, such as nurses, physician assistants, medical assistants, skin care specialists and estheticians.

Payment: Your health care information will be used in order to receive payment for services rendered for skin biopsy, excision, pathology testing or any legal matters. All payments are due at time of service.

Health Care Operations: The medical staff at Cultura will use your health information to assess the care you received and the outcome of your case compared to others like it. Your information may be reviewed for quality improvement purpose in our efforts to continually improve the quality and effectiveness of the care and services we provide.

Appointments: Cultura staff may use your medical information and treatment history to make your next appointment. Cultura may also contact you to remind you of your appointment the following day.

Family and Friends: Given the sensitive nature of cosmetic medicine, we will not release any information regarding services you have received to any individual such as a friend, family member, or personal representative. In the event you would like someone to have your information, your written consent would be required.

Marketing: Cultura will not use your health information for health related marketing services unless your written consent is obtained.

Law Enforcement: When required to do so by law, we may disclose your health information.

Questions: If you have further questions regarding our privacy policies, please contact our patient care coordinator or available manager.

SMS Messaging Privacy Policy (A2P 10DLC Compliance)

This section describes how we collect, use, and share personal information in connection with our SMS text messaging program.

What Information We Collect

When you voluntarily provide it via website forms, we collect your:

• First name
• Last name
• Mobile phone number
• Email address
• Other contact details

We may also collect certain usage data automatically, such as device information and session statistics.

How We Use Your Mobile Phone Number

If you provide your mobile phone number and opt-in, we use it to send SMS text messages from Cultura for:

• Appointment confirmations and reminders
• Post-procedure follow-up communications
• Patient care notifications and service updates
• Customer service communications
• Practice news and promotional offers

Message frequency may vary based on your interactions with our practice. Standard message and data rates may apply.

SMS Opt-In Consent

By submitting your mobile phone number through our website forms and actively selecting an unchecked SMS consent checkbox, you consent to receive text messages from Cultura. The consent checkbox clearly informs you that:

• You are agreeing to receive SMS/text messages from us
• Message and data rates may apply
• You can opt out at any time
• Consent is not required as a condition of purchase or service

We retain records of opt-in consent for compliance and auditing.

Opt-Out / STOP Instructions

You may withdraw consent and stop receiving SMS messages at any time. To unsubscribe, reply STOP, END, CANCEL, or UNSUBSCRIBE to any SMS message we send. You may receive a final message confirming your opt-out, but no further SMS messages will be sent after that.

For assistance, you may reply HELP to any SMS message or contact us directly using the information on our website.

How We Share Personal Data

We do not sell, rent, or share your mobile phone number or SMS opt-in consent information with third parties for their own marketing purposes.

Mobile contact information may only be shared with trusted service providers who help us deliver services (such as SMS delivery partners) or for legal compliance.

Cookies and Similar Technologies

We use cookies, trackers, and similar technologies to analyze usage trends, administer the website, and improve user experience.

Third parties such as analytics providers may also collect information as described in other sections of this policy.

Your Rights and Choices

You have the right to:

• Access, correct, update, or delete your personal information
• Withdraw consent for SMS messaging at any time
• Object to processing for direct marketing purposes

Contact us using the details below to exercise these rights.

Data Retention

We retain personal data for as long as necessary to fulfill the purposes outlined in this policy, comply with our legal obligations, and maintain records of consent for auditing.

Security of Your Information

We take commercially reasonable measures to protect your data from unauthorized access, disclosure, and misuse.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updated versions will be posted on this page with a revised “Last Updated” date. Continued use of our services after changes indicates acceptance of those changes.

Contact Information

If you have questions about this policy or our SMS messaging practices, contact:

Cultura Dermatology & Plastic Surgery
5301 Wisconsin Ave NW
Washington, DC 20015

Phone: 771-232-8046
Email: query@culturamed.com